How to create an imprint for a not-for-profit organization

Folks,
Does anyone have experience or knowledge of how to create an imprint for a
not-for-profit organization ?.. the organization wants to publish a book a
member is working on and very possibly several follow-on books... and wants
to create it's own imprint to maximize the cash flow into the
organization...

thanks

In article <fLgng.45$V27.31@fe09.lga>,
"LawrenceT" <lawrencet.RemoveThis@optonline.net> wrote:

> Folks,
> Does anyone have experience or knowledge of how to create an imprint for a
> not-for-profit organization ?.. the organization wants to publish a book a
> member is working on and very possibly several follow-on books... and wants
> to create it's own imprint to maximize the cash flow into the
> organization...
>
> thanks

Basically, you're creating your own publishing company. It's not that
difficult, but there's a lot to learn.

To become a "publisher" the organization merely needs to buy a block of
ISBNs (International Standard Book Numbers) from R R Bowker (in the US).
See http://www.bowkerlink.com and follow the link for ISBN/SAN Agency.
The organization should have selected a name for their publishing entity
and taken care of any necessary legal aspects (e.g. create a subsidiary
or whatever else their legal advisors might suggest) and ensure that the
chosen name is not taken by someone else. (Do an Internet serach and
check Books In Print (online database) at your local library.)

These books should help you:

The Self Publishing Manual -- Just released! in the 15th Edition
Dan Poynter
Para Publishing
ISBN 1-56860-134-4

The Complete Guide to Self Publishing -- currently in the 4th Edition
Tom and Marilyn Ross
Writers Digest Books
ISBN 1-58297-091-2

Tom and Marilyn Ross are founders of Small Publishers of North America
(SPAN). Visit the SPAN web site at http://www.spannet.org.

The above two books cover the same ground with a fair amount of detail.
Some find one or the other more to their liking. Many find it helpful to
read both as the topics are covered a bit differently by each author.
=======

The Publishing Game: Publish a book in 30 days
Fern Reiss
ISBN 1-8932908-5-9
Fern Reiss has written a series of books under the general title of "The
Publishing Game". The books address various aspects of publishing. This
title covers self-publishing. It is a different approach than the other
2 books. It's somewhat shorter, but more directed with specific steps to
accomplish day by day.

Book Design and Production: A Guide for Authors and Publishers
Pete Masterson
Aeonix Publishing Group
ISBN 0-9669819-0-1
See http://www.aeonix.com for information and to order. All of the
preceding books gloss over the book production aspect of publishing ---
probably because none of the authors have been that involved with the
process. This book was written to fill the gap. Dan Poynter wrote the
foreword. Currently, the book is available for $18.87 (a 36% discount)
from Amazon.com.

Jump Start Your Book Sales
Marilyn Ross
Communication Creativity
ISBN 0-918880-41-6
This book is a good basic course in book marketing. It has a general
nature to it, but has lots of practical advice.

1001 Ways To Market Your Book
John Kremer
Open Horizons
ISBN 0-912411-49-X
This is the book of books for book marketing. Out of a thousand (and
one) ideas, there are surely a few that will apply to your project. John
Kremer just released a new sixth edition --- you may want to visit his
web site at http://www.bookmarket.com to order. Or, you may be able to
get a discounted copy of the old edition.

The Publishing Game: Bestseller in 30 Days
Fern Reiss
ISBN 1-893290-88-3
Similar in style to the other books by Fern Reiss, this book looks at
the publicity aspects of selling your book.

The Prepublishing Handbook (now out of print -- check your library!)
Patricia J. Bell
Cat's-paw Press
ISBN 0-9618227-2-4
This book is more of a listing of the negatives of self publishing. It's
a good "reality check" although it's a bit dated. It's out of print, but
you may be able to find it at a library.

You should be able to order them from your favorite local or online
bookseller or get them from a library.